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Information Architecture (IA) Fundamentals

Everything you need to know — from what content should be presented to what it’s called to how it’s organized!

Without good, relevant content, there’s no compelling reason for anyone to visit or use the site or app; without clear, understandable structure, no one can find anything! How pages or screens are divided and categorized is a direct result of Information Architecture (IA). What shows up in your navigation menus and interactive controls is a result of IA. The information on a single screen and how people move through it — and what’s connected to it — is the result of IA.

What you’ll learn

Course Content

Requirements

Without good, relevant content, there’s no compelling reason for anyone to visit or use the site or app; without clear, understandable structure, no one can find anything! How pages or screens are divided and categorized is a direct result of Information Architecture (IA). What shows up in your navigation menus and interactive controls is a result of IA. The information on a single screen and how people move through it — and what’s connected to it — is the result of IA.

Your physical body can’t perform any task without the bones under your muscles and skin, which are designed to support those actions. In the same way, a site, app or system can’t deliver anything to anyone unless its bone structure — it’s Information Architecture — is specifically designed to support those tasks.

Information Architecture Fundamentals walks you through everything you need to know — from determining what content should be presented to what it’s called to how it’s organized and what format it’s delivered in. Taken from Joe Natoli’s popular UX & Web Design Master Course taken by more than 7,000 students, these laser-focused lessons will show you how to: